Below, in their own words, the president of Dhimsa Coffee Farmer Producer Company and a farmer associated with the FPC talk about how working with Tanager has increased their income and crop yields.
This observation does not fail to draw a big smile from his neighbor, Djahouri Yarga, a trader in Dori. “Without the means, it is difficult to start a business. It’s a question of means” he says. “You have your little shop in the neighborhood, you’re doing pretty well. The merchant with whom you buy the products sees that you are fine. Since he has the means, he comes to open a big store in the same one where you are installed. You can’t compete with him”, he explains.
Desde 2016, DIAGEO, una de las principales compañías de bebidas premium del mundo, a través de su iniciativa Learning for Life y Tanager identificaron la necesidad de desarrollar un proyecto en Colombia que contribuyera al incremento de oportunidades de formación a la medida y generación de empleo para población vulnerable como mujeres, jóvenes, afrodescendientes, indígenas, víctimas del conflicto, a través de un enfoque diferencial y alianzas con distintos sectores de la sociedad. Con base en lo anterior, ambas organizaciones tomaron la decisión de aunar esfuerzos técnicos y financieros para implementar de manera conjunta, iniciativas que generen oportunidades formativas y económicas para estos grupos poblacionales.
Since 2016, DIAGEO, one of the main premium beverage companies in the world, has worked with Tanager to implement its Learning for Life initiative in Colombia. Diageo and Tanager identified the need of developing a project in Colombia that would contribute to increasing tailored training opportunities and employment generation for vulnerable groups such as women, youth, afro-descendants, indigenous people, victims of the conflict. The program employed a differential approach and formed alliances with different stakeholders. Accordingly, both organizations joined technical and financial efforts to implement initiatives to create training and economic opportunities for these vulnerable groups.
Genesis is 24 years old and on Monday, December 14th will become one of of 130 young people in Cali and Barranquilla to graduate as Technicians from DIAGEO’s Learning for Life program. She originally migrated to Cali from Venezuela looking for better opportunities. It was not an easy road for her family: After going through many difficulties (made worse by the pandemic) and being discriminated against in job searches, she arrived at the ‘Learning for Life’ program. “My life has another direction and has been more focused on achieving everything and getting ahead… Since I am part of the program everything is back on track”, Genesis says of her involvement with Learning for Life.
Tanager is committed helping smallholder farmers in Andhra Pradesh access organized buyers through Collective Marketing. With grant funding support from the Walmart Foundation, Tanager is helping farmers streamline the selling of their produce to reduce reliance on private lenders.
Loren is a 24-year-old migrant who arrived in Colombia three years ago from Venezuela, where she was studying Social Communication and working in a chocolate shop. Along with her husband, she worked for a year to raise enough money for her family to make the trip out of Venezuela. Along with their six-year-old child, they left their home country with only what they could carry in their suitcases.
Tanager is committed to helping smallholder farmers access a nutritious and diverse diet. To that end, in India, Tanager is working with Self-Help Groups as part of the Shubh Mint project to encourage households to adopt the use of kitchen gardens to improve household nutrition, including advice on starting and managing their gardens and providing on-going support as the gardens are developed.. Currently, there are around 700 smallholder farmers who have raised kitchen gardens, growing 5 types of seasonal vegetables with the support of Tanager’s extension teams and Self-Help Group supervisors.
Covid-19 has significantly impacted the livelihoods of many smallholder farming communities in India. Disruptions in supply chains including logistics and transportation, limited access to agricultural inputs, and the inability to sell produce are been the biggest challenges that farmers face. Tanager, drawing upon its decades of experience in agricultural value chains is working on adapting strategies to support the small and marginal farmers across all its projects in India.
On May 20th, 120 students from the co-created Employment for Reconciliation project graduated from the Marketing and Sales and Administrative Assistance program, having fulfilled the training requirements and completed internships at more than 61 partner companies.